CAC payback calculator
Find out in how many months a customer's margin covers what you spent to win him over.
Open calculatorFree growth tools
Here are the calculators I use to read the numbers of a B2B business: how much it costs to win a customer, how long it takes to pay that cost, and how much it generates over time.
All are free, run in your browser, and do not store the values you type.
Calculators
LTV and LTV/CAC calculator
See how much a customer generates over time and how often they pay CAC.
Open calculatorChurn and retention calculator
Show how much of your recurring revenue escapes each month through cancellations.
Open calculatorContribution margin calculator
See how much is left over from each sale after variable costs, useful for those who sell a project or single sale.
Open calculatorReverse funnel calculator
Start from the revenue goal and see how many visitors, leads, meetings, and proposals you need.
Open calculatorA/B sample size calculator
Know how many users an experiment needs before you trust the result.
Open calculatorLeverage Map
Find out which of the 4 levers is the bottleneck for your growth.It takes 4 clicks.
Abrir o mapaWant to know where your growth stalls?
The calculators show numbers. The Growth Maturity Diagnostic shows what is behind them: acquisition, retention, data and process. It's free and only takes a few minutes.
Make the diagnosisIf the diagnosis points the way, Growth Blueprint I work with you in 4 weekly meetings to turn this into an experimental plan.